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Nike's Kaepernick ad is corporate “woke washing” – The Irish Times
Woke washing: what happens when marketing communications don't match corporate practice
When Being Woke Is Bad for Business: What Nike, LeBron & the NBA Have To Do Now
For once, Don't Do It | Nike - YouTube
When It Comes to Colin Kaepernick, the Flag and Nike, It's Just Business - WSJ
Conservative group slams Nike, Coke over 'woke politics'
How Nike got woke | ThoughtLeaders Blog
Nike working hard to look 'woke' | Stuff.co.nz
Nike's Kaepernick ad is corporate “woke washing” – The Irish Times
Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding
Consumer Advocacy Group Launches Ad Campaign Blasting Big US Companies For ' Woke Politics'
Nike's diversity advert causing a backlash in Japan - BBC News
Woke' corporations called out in ad campaign; Nike, Coca-Cola in the firing line | Fox Business
Why I'm boycotting Nike: Get woke and go broke
Nike sales booming after Colin Kaepernick ad, invalidating critics - ABC News
Nike, Coke, American Airlines hit with ad campaign blasting 'woke politics' - Washington Times
The dangerous rise of the woke corporation – Orange County Register
Nike's Reputation Took a Hit After Kaepernick Ad. Now It's Climbing Back
Are You Woke?!! Why Brands Are So Obsessed With Woke Advertising | by Dr. Abas Mirzaei | The Startup | Medium
American Airlines, Coca-Cola, Nike blasted for being 'woke' in new ad campaign | Fox Business Video
Colin Kaepernick 'Dream Crazy' Ad Wins Nike an Emmy - The New York Times
Nike positions itself as a 'woke' apparel maker that champions progressive values. But the company's history exposes a darker reality. | Business Insider India
New ad campaign slams Nike and Coca-Cola for being too 'woke' | Fox Business Video