Adidas' smart insoles use Google tech to improve your 'FIFA Mobile' scores | Engadget
MiCoach Speed Cell – Wearables.com
Adidas F50 adiZero miCoach Released - Soccer Cleats 101
NXP supplies contactless and NFC chips for World Cup tickets and match balls • NFCW
MiCoach Speed Cell – Wearables.com
Adidas Micoach Connect IPHONE & Ipod Speedcell Chip Sender Sport Football | eBay
Jacquard by Google - Adidas
Adidas Microchip Basketball Shoe | Hypebeast
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Adidas presents Ball for WM 2018 with integrated chip
Men's adidas Charcoal Rutgers Scarlet Knights Chip Cuffed Knit Hat
A new line of Adidas Predator Pulse soccer cleats are shown during their unveiling by British soccer star David Beckham during a promotional event at the Adidas retail store in New York,
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Exclusive: How Google Uses Machine Learning to Analyze Soccer Moves | WIRED